At The Duvet Store, we are committed to maintaining the trust and confidence of all visitors to our web site. In particular, we want you to know that The Duvet Store does not sell or trade email lists with other companies and businesses for marketing purposes.

In this Privacy Policy, we’ve provided information on when and why we collect your personal information, how we use it, the limited conditions under which we may disclose it to others and how we keep it secure.

How do we collect data?

We collect data directly from our customers, either when inputting an order onto our website or when placing an order over the telephone.

On which legal basis do we collect it?

We collect this data as part of a contract to supply goods as paid for.

Types of data we collect

Names & Addresses

We use the names and addresses provided by you in order to accurately process sales transactions and to deliver the items you have purchased to the correct address.

Telephone Numbers

If you provide us with a telephone number we will use this to keep you updated with the status of your order and the progress of your delivery.

E-Mail address

If you provide us with your e-mail address we will again use this to keep you updated with the status of your order and the progress of your delivery.

We may also use your e-mail address for our own marketing purposes and to keep you informed of our latest news and of any new offers. We will only do this if you specifically authorise us to do so when entering your details during checkout. You may also add your email to our mailing list via an online registration form. You will always be able to change your mind and opt out at any time.

Credit or Debit Card numbers

We use WorldPay to process all of our card payment transactions. WorldPay are a specialist online payment provider who are compliant with all the industry security standards and requirements (PCI DSS).

If you purchase from us online, your payment card details are collected directly by WorldPay and at no time are these made available to The Duvet Store.

If you purchase from us over the telephone, we will enter your payment card details onto the WorldPay system on your behalf. These details will not be held or stored by The Duvet Store once the payment has been processed.

How long do we keep your data for?

We keep your contact details and a record of your purchases for a reasonable length of time due to a number of factors, including:

  • To facilitate the smooth processing of any additional purchases
  • To keep your information available in case of queries relating to product guarantees
  • To keep you updated with new offers and relevant company updates

Who do we share your personal details with?

Delivery Companies

We will advise the couriers which we are using to deliver your order of your name, address, telephone and e-mail address. This is in order that they can safely deliver your order whilst keeping you updated as to its progress. They will not share your details with anyone else or use it for their own marketing purposes.


Occasionally, in order to save waiting time, we will deliver orders directly to you from our UK based manufacturer. In order to do this we need to share with them your name, address, telephone & e-mail address so that they can accurately arrange for the safe delivery of your order. They will not share your details with anyone else or use it for their own marketing purposes.

Website Developer

Zudu are our website developers who as such are processors of our data. They do not share your details or use it for their own marketing.

Google Analytics / AdWords

When someone visits we use a third party service, Google Analytics, to collect and log details of visitor behaviour patterns. We do this to find out things such as the number of visitors to the various parts of the site. This information is also used by Google AdWords which is an e-commerce marketing platform. The information is only processed in a way which does not identify anyone. We do not make any attempt, and do not allow Google to make any attempt, to find out the identities of those visiting our website.

Trust Pilot

We use an external independent company called Trust Pilot to collect and publish reviews from our customers. They will use only your e-mail address to contact you and invite you to leave a review.


Like most websites, The Duvet Store use cookies to collect information.  Cookies are small data files which are placed on your computer or other devices (such as smart ‘phones or ‘tablets’) as you browse this website.  They are used to ‘remember’ when your computer or device accessed our website.  Cookies are essential for the effective operation of our website and to help you shop with us online.  They are also used to tailor the products and services offered and advertised to you, both on our website and elsewhere.

Some cookies collect information about browsing and purchasing behaviour when you access this website via the same computer or device.  This includes information about pages viewed, products purchased and your journey around a website.  We do not use cookies to collect or record information on your name, address or other contact details.

The main purposes for which cookies are used are: –

  1. For technical purposes essential to effective operation of our website, particularly in relation to on-line transactions and site navigation.
  2. To enable The Duvet Store to collect information about your browsing and shopping patterns.

If you want to disable cookies you need to change your website browser settings to reject cookies.  How you can do this will depend on the browser you use.  If you do disable cookies the website may not operate properly. If you only disable third party cookies, you will not be prevented from making purchases on our site. If you disable all cookies, you will be unable to complete a purchase on our site.

Embedded Content

Articles on this site may include embedded content (e.g. videos, images, articles, etc.). Embedded content from other websites behaves in the exact same way as if the visitor has visited the other website.

These websites may collect data about you, use cookies, embed additional third-party tracking, and monitor your interaction with that embedded content, including tracking your interaction with the embedded content if you have an account and are logged in to that website.

Google Analytics

The cookies collect information in an anonymous form, including the number of visitors to the site, where visitors have come to the site from and the pages they visited. To opt out of being tracked by Google Analytics across all websites visit Google’s privacy policy is available to read at .

Your Rights

All individuals have several legal rights relating to the way we handle their personal data. These rights include:

  • Confirmation that their data is being processed
  • Access to their personal data
  • To rectify inaccurate data
  • To have your data erased from our records.

For a full explanation of all of your rights relating to your personal data please visit the website for the Information Commissioner’s Office ( This is also the organisation to which any concerns or complaints regarding how we handle your data should be made.